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Archive for October, 2007

10 Eye Popping, Jaw Dropping Ad Copy Secrets


1. Use a hand written letter on your ad copy instead
of text. Write the ad on a piece of paper, scan it and
publish the ad on your web page. Adding a personal
touch will always increase your sales.

2. Publish a list of famous and respected customers
who have bought from you on your a copy. People
will think that if these people bought from you, they
should also trust your business and purchase your
products. Make sure to get their permission first.

3. Show before and after photos for your products
on your web page copy. Show the problem picture
and then beside it, show the picture of the resolution
to the problem when they use your product.

4. Include an article or review that has been written
about you or your business with your ad copy. This
will show people that your business is respected and
will increase your credibility.

5. When you offer free bonuses in your ad copy, also
list the dollar value beside each bonus. People will
feel they’re getting a good deal and it will increase the
value of your product.

6. Hire a famous person to endorse your product or
service. Make sure the person is well known to your
target audience. Include their picture and statements
on your ad copy.

7. Include your own picture on your ad copy. This
will show people that you’re not hiding behind your
ad copy and will increase their trust. Also, include
your contact information below the picture and a
brief statement or quote.

8. Tell your potential customers on your ad copy
that you will donate a percentage of their purchase
price to specific charity. This will show them you
really care about the people. They may just buy
your product to donate to the charity.

9. Ask your potential customers plenty of yes and
no questions in your ad copy. The questions should
remind them of their problem and make them think
about what will happen if they don’t purchase your
product.

10. Tell your potential customers they will receive a
free prize if they find the five words in your ad copy
that are misspelled or spelled backwards. The longer
you can keep someone reading your copy the greater
chance of them purchasing.

Quote of the Day:

“I expect to pass through this world but once. Any good
therefore that I can do, or any kindness or ablities that I
can show to any fellow creature, let me do it now. Let me
not defer it or neglect it, for I shall not pass this way
again.” — William Penn

10 Extreme Ways To Rocket Launch Your Profits

1. Advertise your web site with banner ads that are
animated and include a call to action. You must grab
people’s attention and make them to click.
2. Use pop up windows or advertisements on your
web site. They grab your visitors attention because
they jump right out at them.

3. Buy internet business books, ebooks, private site
memberships, etc. Study and learn all the new web
site promotional ideas you can.

4. Analyze all your promotional efforts. Concentrate
on the ones that work and drop the ones that don’t
work. Don’t waste your valuable time.

5. Get the most from each one of your visitors. Ask
them to subscribe to your e-zine, participate on your
message board, bookmark your site, etc.

6. Use text links if your banner ads are not pulling
traffic. People don’t ignore text links as much as
they do banner ads.

7. Trade content with other ezine publishers or web
sites. This is a powerful and effective way to place
your links on other targeted web sites.

8. Keep your product available to your customers
at all times. If you have to backorder it, they may
end up canceling their order.

9. Use content on your web site so people can skim
through it easily. Most people have little time so try
using lists, short tips, short articles,etc

10 Add a message board or chat room to your web
site. If people enjoy it, they will revisit your web site
to participate regularly.

Quote of the Day:

“Practice hope. As hopefulness becomes a habit, you can
achieve a permanently happy spirit.” — Norman Vincent Peale

10 Explosive Ways To Turbo-Boost Your Sales

1. Design your web site to be a targeted resource
center. Choose one subject and build on it. You’ll
gain repeat visitors that are interested in that topic.

2. Offer something that is really free. If people go
to your site and what you said was free really isn’t,
you’ll lose their trust and they won’t buy anything.

3. Add a chat room or message board to your web
site. People want to interact with other people that
have they same interests as them.

4. Entice people to link to your web site by giving
them something free in return. This’ll increase your
ranking in some search engines.

5. Trigger your reader’s emotions in your ad copy.
Example, if you sell a book on gambling tips, tell
them the feelings they’ll get when they win money.

6. Make sure your site looks good in all browsers.
You could be losing sales because it looks distorted
in some web browsers.

7. Increase your sales by e-mailing full page ads to
your e-zine subscribers. Remember to tell people
before they subscribe or they may consider it spam.

8. Ask people questions in your ad copy that make
them think about their problems. For example: Do
you want to be free of your debts?

9. Magnify the size of your prospects problem in
your ad; show how your product can solve it.
The bigger the problem, the more sales you’ll have.

10. Invest a percentage of your profits right back
into your business. Spend it on marketing, product
improvement, customer service, advertising, etc.

Quote of the Day:

“The more you lose yourself in something bigger than
yourself, the more energy you will have.” — Norman Vincent
Peale

10 Effective Ways To Reduce Your Business Costs

1. Barter
If you have a business you should be bartering goods
and services with other businesses. You should try to
trade for something before you buy it. Barter deals
usually require little or no money.
2. Network
Try networking your business with other businesses.
You could trade leads or mailing lists. This will cut
down on your marketing and advertising costs. You
may also try bartering goods and services with them.

3. Wholesale/Bulk
You’ll save money buying your business supplies in
bulk quantities. You could get a membership at a
wholesale warehouse or buy them through a mail
order wholesaler. Buy the supplies you are always
running out of.

4. Free Stuff
You should try visiting the thousands of freebie sites
on the internet before buying your business supplies.
You can find free software, graphics, backgrounds,
online business services etc.

5. Borrow/Rent
Have you ever purchased business equipment you
only needed for a small period of time? You could
have just borrowed the equipment from someone
else or rented the equipment from a “rent-all” store.

6. Online/Offline Auctions
You can find lower prices on business supplies and
equipment at online and offline auctions. I’m not
saying all the time, but before you go pay retail for
these items try bidding on them first.

7. Plan Ahead
Make a list of business supplies or equipment you’ll
need in the future. Keep an eye out for stores that
have big sales. Purchase the supplies when they go
on sale before you need them.

8. Used Stuff
If your business equipment and supplies don’t need
to be new, buy them used. You can find used items
at yard and garage sales, used stores, used stuff
for sale message boards and newsgroups etc.

9. Negotiate
You should always try negotiate a lower price for
any business equipment or supplies. It doesn’t hurt
to try. Pretend you are talking to a salesman at a car
lot.

10. Search
You can always be searching for new suppliers for
your business supplies and equipment. Look for
suppliers with lower prices and better quality. Don’t
just be satisfied with a few.

Quote of the Day:

“It is courage, courage, courage, that raises the blood of
life to crimson splendor. Live bravely and present a brave
front to adversity.” — Horace

10 Cool Ways To Attract People To Your Web Site

1. Give people a free subscription to your e-zine.
Almost everyone is publishing a e-zine nowadays
so it’s important to give something extra with the
free subscription. You could offer a free gift or
advertising when people subscribe.
2. Provide your visitors with free content. Your
content will be more attractive to your visitors if
it’s up-to-date or original. You could also offer
people the option to reprint the content in their
e-zine or web site.

3. Offer a free online directory. The directory
could be full of interesting ebooks, e-zines, web
sites etc. If people find your directory to be a
valuable resource they will visit it over and over.

4. Give your visitors a free ebook. You could
also include your own ad in the ebook and allow
other people to give it away. If you don’t want to
take the time to write one, you could ask other
writers permission to use their articles.

5. Hold free online classes or seminars. They
could be held in your web site’s chat room. The
idea of “live” information will definitely entice
people to visit your web site. You will become
known as an expert on the topic.

6. Give visitors a free entry into your contest or
sweepstakes. The prizes should be something of
interest or value to your visitors. Most people
who enter will continually revisit your web site to
get the results.

7. Let visitors download free software. It could
be freeware, shareware, demos etc. You could
even turn part of your site into a free software
directory. If you created the software, include
your ad inside and let other people give it away.

8. Offer free online services or utilities from your
web site. They could be search engine submitting,
copy writing proofreading etc. The service or
utility should be helpful to your target audience.

9. Give free consulting to people who visit your
web site. You could offer your knowledge via
e-mail or by telephone. People will consider this
a huge value because consulting fees can be very
expensive.

10. Give your visitors a free membership to your
online club. People want to belong to something,
why not your online club. You could also give
away a free e-zine for club members only.

Quote of the Day:

“Forget the resolutions. Forget control and
discipline…too much work. Instead try experimenting. Go
in search of something to fall in love with…something
about yourself, your career, your spouse.” — Dale Dauten

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