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Archive for April, 2008

10 Amplifying Ways To Turn Up Your Sales Volume

1. Make your potential customers forget about the
competition. Just tell them to forget with a factual
and believable reason why they should.

2. Joint venture with your competition if you can’t
beat them. You could agree to work together and
beat the other competition then share the profits.

3. Visit chat rooms were your potential customers
would gather. You can lurk and do market research
or mention your product to people.

4. Make your web site sticky by building a large
directory of web sites your visitors would enjoy.
It saves them precious time searching for them.

5. Start a free-to-join business association from
your web site. Just ask all members to place your
association logo and link on their web site.

6. Make extra revenue for your web site by selling
advertising space on your web site, in your e-zine,
in your free ebooks, on your classified ad site, etc.

7. Switch your marketing plan when your market
dies for your product. Be flexible and redesign your
product for a different market.

8. Make your web site worth revisiting. Give your
visitors original content, free ebooks, information
web site links, free useful software, etc.

9. Build your opt-in e-mail list using an FFA (free
-for-all links page). People can submit links to your
links page and you can send them a thanks e-mail.

10. Reward your customers for giving you product
feedback. It could be discounted products, useful
software, information products, etc.

Quote of the Day:

“Education is the ability to listen to almost anything
without losing your temper or your self-confidence.” —
Robert Frost

10 Scorching Ways To Heat Up Your Sales

1. Email each visitor a satisfaction questionnaire
after they purchase. This will allow you to improve
your order system, customer service, site, etc.

2. Give a percentage of your profits to a cause your
customers would like. It could be a charity, school,
environmental improvements, etc.

3. Take harsh criticism the right way and improve
your online business. Don’t get down in the dumps,
improve the situation so it doesn’t happen again.

4. Try bartering before you buy services, supplies
and equipment for your business. You can use the
extra money you save on advertising your business.

5. Give away a follow-up email course on an auto-
responder. Include your ad with each lesson. People
will buy quicker when they see your ad repeatedly.

6. Make sure your classified ads don’t sound like
an ad. Don’t ask people to buy anything or they
won’t click, give something away instead.

7. Give your free bonus products extra perceived
value. Don’t use the phrase “free bonuses” use the
phrase “you will also get”.

8. Keep your visitors on your web site longer. The
longer they stay, the greater chance they will buy.
Just hold a treasure hunt contest on your web site.

9. Make sure you’re always creating new products
and services or improving old ones. Most products
or services won’t stand the test of time online.

10. Split the cost of online advertising and marketing
by sharing a web site with a similar, non-competing
business. You would both put up half the cost.

Quote of the Day:

“There are two ways of meeting difficulties: you alter the
difficulties or you alter yourself meeting them.” —
Phyllis Bottome

Redecorate Your Web Site To Increase Sales

The use of the right colors on your web site can actually
increase your sales. When people see certain colors they can
change their emotions or they can symbolize things related
to the colors. Here are a list of colors with some emotions
and symbolizations they can cause:

Red - love, excitement, warmth

Pink - romantic, affection, sensuality

White - purity, peace, perfection

Blue - sky, water, travel, freedom, truth

Purple - royalty, dignity

Black - space, night, authority

Green - money, calm, envy, greed

Yellow - light, purity, understanding

Orange - autumn, youthfulness, fire

Brown - wood, comfort, strength

Its very important to know which emotions or symbolizations
will trigger your target audience to buy your product or
service. If your selling a money-making product you should
use green colors to represent money or bring out the emotion
of greed. People also associate comfort and travel with
money so you maybe want ad in some brown and blue
colors on your web site.

The same principle can be applied to graphics or pictures
of your product on your web site. Package your products
with colors that will trigger your audience to buy. If your
selling a book about how to be more romantic, use red
and pink colors on the cover. I hope these simple web
site color techniques will increase your business’s sales.

Quote of the Day:

“It is the character of a brave and resolute man not to be
ruffled by adversity and not to desert his post.” — Cicero