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10 Amplifying Ways To Turn Up Your Sales Volume

1. Make your potential customers forget about the
competition. Just tell them to forget with a factual
and believable reason why they should.

2. Joint venture with your competition if you can’t
beat them. You could agree to work together and
beat the other competition then share the profits.

3. Visit chat rooms were your potential customers
would gather. You can lurk and do market research
or mention your product to people.

4. Make your web site sticky by building a large
directory of web sites your visitors would enjoy.
It saves them precious time searching for them.

5. Start a free-to-join business association from
your web site. Just ask all members to place your
association logo and link on their web site.

6. Make extra revenue for your web site by selling
advertising space on your web site, in your e-zine,
in your free ebooks, on your classified ad site, etc.

7. Switch your marketing plan when your market
dies for your product. Be flexible and redesign your
product for a different market.

8. Make your web site worth revisiting. Give your
visitors original content, free ebooks, information
web site links, free useful software, etc.

9. Build your opt-in e-mail list using an FFA (free
-for-all links page). People can submit links to your
links page and you can send them a thanks e-mail.

10. Reward your customers for giving you product
feedback. It could be discounted products, useful
software, information products, etc.

Quote of the Day:

“Education is the ability to listen to almost anything
without losing your temper or your self-confidence.” —
Robert Frost

10 Scorching Ways To Heat Up Your Sales

1. Email each visitor a satisfaction questionnaire
after they purchase. This will allow you to improve
your order system, customer service, site, etc.

2. Give a percentage of your profits to a cause your
customers would like. It could be a charity, school,
environmental improvements, etc.

3. Take harsh criticism the right way and improve
your online business. Don’t get down in the dumps,
improve the situation so it doesn’t happen again.

4. Try bartering before you buy services, supplies
and equipment for your business. You can use the
extra money you save on advertising your business.

5. Give away a follow-up email course on an auto-
responder. Include your ad with each lesson. People
will buy quicker when they see your ad repeatedly.

6. Make sure your classified ads don’t sound like
an ad. Don’t ask people to buy anything or they
won’t click, give something away instead.

7. Give your free bonus products extra perceived
value. Don’t use the phrase “free bonuses” use the
phrase “you will also get”.

8. Keep your visitors on your web site longer. The
longer they stay, the greater chance they will buy.
Just hold a treasure hunt contest on your web site.

9. Make sure you’re always creating new products
and services or improving old ones. Most products
or services won’t stand the test of time online.

10. Split the cost of online advertising and marketing
by sharing a web site with a similar, non-competing
business. You would both put up half the cost.

Quote of the Day:

“There are two ways of meeting difficulties: you alter the
difficulties or you alter yourself meeting them.” —
Phyllis Bottome

10 Ways To Indirectly Get To The Top Of Search Engines

There are millions of web sites trying to get listed in
the top 20 spots of the major search engines. That
amounts to a lot of competition! I say if you can’t
get listed at the top, indirectly get to the top.

How do you do this? Look up the top 20 web sites
on the major search engines under the keywords and
phrases people would find your web site. The key
would be to then advertise on those web sites.

The most expensive way would be to buy ad space
on those web sites. If you don’t want to spend any
money, you could use the ten strategies below.
These strategies may not apply to every web site.

1. Participate on their discussion boards. You could
post questions, answer other peoples questions, and
join in on conversations. Just include your signature
file and link at the end of your messages.

2. Ask the web site owner if they would like a free
ebook to giveaway to their visitors. You could have
them link to your web site or include your ad in the
free ebook.

3. Submit content to their web site. You could write
articles for their web site and include your resource
box and link at the end of the article. If they publish
it, you’ll indirectly be at the top of the search engines.

4. Write an excellent article review of their web site,
products or services. Then publish the review on your
web site. E-mail the web site owner and tell him or
her about it. They may link to your web site so their
visitors read it.

5. Ask the owner of the web site if they would want
to trade advertising. If you don’t get as much traffic
as they do, you could throw in some extra incentives.

6. Propose a cross promotion deal with the web site.
You both could promote each others products or
services together in one package deal. This means a
mention and link back to your web site.

7. Give the web site a testimonial for their product or
service. Include a little text link for your web site with
the testimonial. You never know; it could end up on
their ad copy.

8. Post your advertisement on their free classified ad
section on their web site. You want to be sure you
have an attractive headline so they will read your ad.

9. Post your text link on their free-for-all links page.
You want to go back and post your link regularly so
it stays towards the top.

10. Sign their guest books. You could leave a short
compliment about their web site on their guest book.
Just include your signature file and link at the end of
your message.

Quote of the Day:

“The truth that makes men free is for the most part the
truth which men prefer not to hear.” — Herbert Agar, in A
Time for Greatness

10 Ways To Increase The Perceived Value Of Your Product

1. Sell your product at a higher price. This increases
the perceived value because people usually associate
the higher priced product as being better.

2. Offer a free trial or sample of your product. This
increases the perceived value because people think
you’re confident in your product, so it must be good.

3. Include tons of testimonials on your ad copy. This
increases the perceived value because you have actual
proof of other people’s experiences with your product.

4. Load your ad copy full of benefits. This increases
the perceived value because people think they are
getting solutions to a number of problems.

5. Offer an affiliate program with your product. This
increases the perceived value because people can
also make money with your product.

6. Give people a strong guarantee. This increases the
perceived value because it shows that you stand be-
hind your products.

7. Package your product with a lot of bonuses. This
increases the perceived value because people feel
they are getting more for their money.

8. Get your product endorsed by a famous person.
This increases the perceived value because people
think that famous people wouldn’t want their name
associated with a poor product.

9. Include the reprint/reproduction rights with your
product. This increases the perceived value because
people can start a business and make money.

10. Get the word out about your product and brand
it. This increases the perceived value because people
believe the brand name products have better quality.

Quote of the Day:

“If I accept you as you are, I will make you worse; however
if I treat you as though you are what you are capable of
becoming, I help you become that.” — Johann Wolfgang von
Goethe

10 Sure-Fire Ways To Intensify Your Sales

1. Team-up with your weaker competitors to beat
your stronger competitors. You can create win/win
joint venture and cross promotion deals with them.

2. Design your site so it will be worth bookmarking.
Your visitors will bookmark your web site if it’s full
of free original content like articles, ebooks, etc.

3. Offer your customers back-end products. It is
easier to sell to existing customers. If you do not
have a back-end product, join an affiliate program.

4. Increase the perceived value of your product.
You could offer an affiliate program, give away free
bonuses or use famous endorsements on your ad.

5. Remind your visitors to promote your web site.
Use phrases like; “Refer This Our Web Site To A
Friend” or “Link To Our Web Site”

6. Make your testimonials more powerful. You can
include pictures, hand written signatures and contact
information with each testimonial.

7. Up-sell to all your customers. You could sell add-
on products, deluxe products, extra parts, related
products, add-on services, etc.

8. Place your ad in targeted e-zines. Ask the owner
if you could place your ad in a higher position in
exchange for a percentage of the ad’s profits.

9. Use permission marketing to increase your sales.
You simply ask people to sign-up to your e-mailing
list. They’ll already be interested in messages or ads.

10. Provide a privacy statement and all your contact
information on every page of your web site. This’ll
persuade your visitors and prospects to trust you.

Quote of the Day:

“In every man there is something wherein I may learn of him,
and in that I am his pupil.” — Ralph Waldo Emerson

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